Google Panda was first released on 24th February 2011. The aim of changing Google search result ranking algorithm was to allow only high quality websites to gain top ranking on search engines and to lower the ranks of bad quality sites. Google’s Panda has received a large number of updates since its rollout in February 2011. It is updated frequently and the algorithm is run by Google on a daily basis. On April 24, 2012 Google released its Penguin update which affected a further 3.1% of all English language search queries. The latest Panda version has been confirmed by the company in its official Twitter page, where it announced, â€œPanda refresh is rolling outâ€”expect some flux over the next few days. Less than 0.7% of queries noticeably affected” September 18, 2012.
Google Panda used artificial intelligence and it was built through an algorithm update and named after the developer engineer Navneet Panda. Starting with Panda update 1.0 there have been 19 updates till the current update of 3.92.
The very first Panda update was huge, and estimated to have impacted 11.8 percent of all queries done on Google in the US. Google had made a string of updates since then. In contrast to the first one, it is believed that the latest update will impact only about 1% of queries worldwide.
The buzz is that Panda 4.0 may be released the coming March. Each update affects businesses in various ways. You can be ready for more Panda updates from Google by opting for comprehensive search engine optimization services. This will minimize the Panda update impact on your Google page ranking. Locate a professional SEO service provider to maintain optimal visibility for your website and business through the various Google Panda updates.