Google+ has been competing with rivals Facebook and Twitter for global social media visibility.Â With 500 million registered users as of 2012, Google+ has now become the most preferred site for promoting brands.
As per the SocialShare Report released quarterly by BrightEdge, a leading company in Enterprise SEO, Google+ is becoming the mainstream social media site with a 9400 percent increase in followers since 2011. These followers include top brands such as Google, Apple, IBM, RedBull, BMW and Samsung and they active profiles in Google+ and in Youtube. The report found that the top 100 brands on Google+ have about 20.9 million users currently, when the figure was just 222,000 in 2011. Of these, the top 10 brands have four out of five followers.
Of the top 10 positions for greatest number of followers on Google+, the automobile industry holds 40 percent, with BMW having more than 2.2 million followers. Another 20 percent of the brands also have their Google+ page on search engine result pages. According to the BrightEdge report, the top 10 brands with the highest number of Google+ followers are HM, BMW, Mercedes-Benz, Nissan, Google, Porsche, Red Bull, Samsung, Starbucks and Coca-Cola.
All this goes to prove that social media, especially Google+, is undoubtedly one of the most effective mediums for promoting businesses online. Of course, using the right marketing strategies is crucial for the best results. If you want your business to gain online visibility through Google+ and other popular social networking sites, the ideal option is get help from a professional SEO company. Using the latest social media optimization strategies, an experienced service provider would be able to offer you customized solutions to meet your online marketing goals.