Google and Yahoo are the two main competitors in the search industry. When it comes to introducing new products and services, Google always outshines Yahoo and it is a well-known fact that Google is the most preferred search engine for most professionals in the search engine optimization industry always prefer Google to advertise and promote brands and attract targeted customers. In most surveys, Google ranked as the most visited site in the US and worldwide due to its high accuracy in search when compared to other search engines such as Bing, Ask and Yandex.
Now, according to the latest figures released by comScore, Yahoo has overtaken Google as the most visited website in the US since May 2011. In its recent Top 50 US Web properties list, Yahoo and its related sites is ranked number one with 196,564,000 unique US visitors as of July 2013. Google sites are placed second in the list with 192,251,000 unique visitors and the consecutive places are held by Microsoft, Facebook, AOL and Amazon. The 50 top US sites are shown below.
However, some raised doubts regarding Yahooâ€™s top ranking and according to them, Yahooâ€™s increasing traffic is due to its recent acquisition of the social networking site Tumblr which is a microblogging platform that hosts over 130.5 million blogs. This information is highly useful for marketers and advertisers who are engaged in SEO and social media marketing campaigns for attracting targeted traffic to their websites. Small businesses to large corporations can benefit from SEO services provided by a reliable SEO company which can offer customized solutions that will ensure high search result rankings, enhanced sales and thereby increased ROI.