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Google Penguin 2.0 Update Likely to Roll out Soon

May 21, 2013

Ever since Matt Cutts head of Google’s spam team announced in March that there would be a Google algorithm update this year, web masters have been wondering about unusual developments that have taken place in the organic search scene recently. These include shifts, fluctuations and updates in Google rankings as well as traffic changes.

Penguin has really re-defined SEO techniques …

Penguin 4 to Hit Soon, but Stay Calm with SEO Services Around

April 29, 2013

Google ensures, at least according to its public statements, that users receive genuine results from their search endeavors. At SMX West in March 2013, Matt Cutts hinted that another major launch to its Penguin update is coming up. This will be the next level of Penguin strangulation, according to what many webmasters and businesses fear.

Observers believe that this Penguin …

3 Important Tips for Effective Local SEO

February 8, 2013

If you are running a small business establishment and want customers to find you geographically, local search engine optimization (SEO) is what you should be looking at, rather than traditional SEO. The main goal of local SEO is to provide people with results that are specific to your location.

Google takes different key factors into account with local SEO than …

How to Write a Winning SEO Proposal

December 10, 2012

With more businesses increasing their SEO outlay with a view to improving online visibility and popularity, SEO firms have the responsibility of convincing prospects of the effectiveness of their optimization campaigns. This is important to stay ahead of the competition. An SEO proposal becomes very significant in this regard as it has to persuade clients to hire the particular company …

Great Strategies for Link Building

November 26, 2012

Google uses various ways to determine the importance or relevance of web pages. One is PageRank. PageRank evaluates two aspects: the number of links there are to a web page from other pages, as well as the quality of the inbound links. Both inbound and outbound links influence page rank. Quality website link building improves page ranking.

Here are some …

Tag Management for SEO

November 16, 2012

Tags are code snippets that help you to measure traffic and visitor behavior. It will also help in evaluating the impact of online advertising and social marketing. Tag management can be used as an SEO tool that will help to test and improve your website performance.

Google Tag Manager is a free, innovative tool introduced by Google that will help …

Blogs Play a Vital Role in SEO

November 15, 2012

Blogging is an important element in SEO. Search engines, especially Google, love fresh and original content. If you provide that regularly, your website will easily list among the top-ranking websites on the search engine results page. Blogs build up the content on your website and each post will be considered as another indexed page by search engines. If you write …


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