SEO Case Study: bodySCULPT

bodySCULPT - SEO Case Study

About the company: bodySCULPT® is a comprehensive plastic surgery practice in Manhattan, New York City (NYC), specialized in providing plastic surgery solutions for body enhancement. Procedures are offered for both men and women

Website URL:
Website Niche: Plastic Surgery


SEO Challenge: The client wanted an impressive SEO compatible website design and development. They wanted us to manage their SEO and viral marketing campaigns to help increase exposure on major search engines such as Google, Yahoo, and MSN. The website needed to rank above their competitor website in leading search engines like Google, Yahoo, and MSN.

SEO Strategy

Experts at MOS SEO Services analyzed the website's position and proposed a customized SEO plan.

  • Created a highly interactive website
  • Listed procedures and treatments offered
  • Developed SEO friendly web pages to boost their online business
  • Added attractive images and banners
  • Conducted an in-depth keyword analysis to determine popular keywords
  • Developed web content incorporating relevant keywords, as specified by the client
  • Besides writing content, we optimized the web page's Titles and Meta description tags for targeted keyword phrases
  • Did viral marketing through blog submissions, press releases and articles, viral video marketing, and more
  • Optimized the PPC campaign for paid search
  • Developed a mobile website with a consistent look and feel
  • Provided monthly search engine tracking and analysis reports

Targeted Keywords

Rankings Before 2 Months
(Jan 2012)

Current Rankings
(Mar 2012)

  • Body contouring
  • Cellulaze NY
  • Cellulaze treatment NYC
  • Fat transfer
  • Arm liposuction
  • Arm lift surgery
  • Tummy tuck Manhattan
  • Body tite
  • 12
  • 5
  • 8
  • 20
  • 9
  • 5
  • 11
  • 7
  • 10
  • 2
  • 6
  • 16
  • 6
  • 4
  • 6
  • 4

The client is very pleased with the results of the project. The website has secured top rankings on all major search engines. The analytic report shows measurable increases in website traffic, page views, and goal conversions.

SEO Services
  • SEO / SEM services (Organic SEO & PPC)
  • Social Media Optimization
  • Conversion Optimization
  • SEO Analytics
  • Search engine optimized website development
  • Geo targeted services (local SEO)
  • Viral Marketing
  • Customized SEO solutions