AccessDirect
Overview:
AccessDirect is a leading service provider of Hosted PBX Phone Systems, Voice Mail, and Fax Mail services. AccessDirect serves business customers of every size with tailored hosted PBX and answering service for their unique needs. AccessDirect retained Viral SEO Services to optimize their web site and to increase their exposure in major search engines through natural placement and to increase traffic to their website. Having gone through a very successful years of growth through strategic marketing offline, Access Direct wanted to enhance their web presence that would implement a solid growth cycle.
Goal:
AccessDirect began work with Viral SEO Services in 2006. Our primary goal was to attract unique visitors as the company wanted to focus on more targeted customers searching for certain services. As this website was not a product oriented one, the goal for us was to attract new customers to the site and have them sign up for the service, request more information or take a trial. AccessDirect wanted a targeted response from their site - to get a hold of local and regional potential clients in the US to contact their office.
Strategy:
With this aim in mind, our SEO team got to work on competitive analysis,
coding changes, copy writing and other techniques in order to make their site
work for their target clientele.
Accomplishments:
Within 5 months the traffic to the website jumped 500% and as of 2008,
the visits to the site have increased over 1800%.
Growth targets set by AccessDirect has been achieved and at present is working with Viral SEO Services to increase the reach of the site further and expand to other countries as well. All of these results have been achieved through a combination of efforts of Viral SEO Services and AccessDirect whose marketing initiatives were very well complemented by our SEO and marketing strategies.