SEO Case Study - DAY Elevator & Lift

TheraKare

Overview:

TheraKare, a complete therapy rehabilitation staffing solution provider, recruits promising professionals to fill the vacancies in hospitals, clinics, research facilities, long term care facilities, inpatient and outpatient rehabilitation clinics, nursing homes, and other healthcare providers the US. TheraKare specializes in providing direct and temporary placements to qualified rehabilitation therapy professionals from across the globe. TheraKare relied on MOS SEO Services to increase their website exposure on major search engines.

Goal:

The challenge before MOS SEO Services was to optimize the website so as to attract qualified and experienced healthcare jobseekers primarily from the United States as well as from around the world, make them fill an online application form and post their resume, refer a friend or just search the current job listings provided in website. We had to ensure the website was noticed by the right candidates as well as the right employers.

Strategy:

We adopted completely legal methods to optimize the site and to make it search engine friendly. We developed an attractive layout with easy navigation that attracts the search engine spiders to produce maximum traffic, and followed it up with SEO content development and meta tag optimization. Other steps we took included keyword research and competitor website analysis. Our off-page optimization techniques such as article submissions, press releases, and blog postings have also helped increase traffic to the website and good incoming links to the website.

Accomplishments:

We have been successful in making TheraKare’s web pages attain high visibility within a short span of time. Through MOS SEO Services, TheraKare experienced considerable rise in online registration; more employers noticed their site. The number of applicants of their site has grown by more than 2000%.This site is now ranked very high and receives high traffic. Client has been so busy with the success that they rely a lot less on job banks to increase business. TheraKare now works with MOS SEO Services to improve the site ranking further.